VIBRANT PAPRIKA HAIR DYE: Achieve a bold, rich, and natural finish with our high-pigment Brown hair dye. Designed for exceptional coverage, this formula lasts up to 4 weeks or approximately 20 washes, keeping your hair looking freshly dyed and salon-radiant. ZERO HARSH CHEMICALS: Protect the health of your hair and scalp. Adore semi permanent hair color is formulated with no ammonia, no peroxide, and no alcohol, allowing you to deposit intense color without the damage, dryness, or irritation of traditional dyes. EASY & VERSATILE AT-HOME USE: No mixing required! Our semi permanent hair dye is ready to use straight from the bottle and applies smoothly on all textures—including straight, wavy, curly, and coily. Perfect for full color, touch-ups, or creative highlights. CLEAN & ETHICAL BEAUTY: Choose a hair care routine that aligns with your values. Our 100% certified vegan and cruelty-free formula is plant-based and never tested on animals. Manufactured in the USA under strict quality standards for reliable, professional results. WE ADORE YOU: Adore is made for every individual. With an expansive collection of 64 unique shades, we make it easy to find the exact semi permanent hair color that expresses your personality. We believe in inclusive beauty and empower you to embrace your unique style with confidence. Adore Semi-Permanent Hair Color in 072 Paprika delivers warm orange pigment with a rich paprika tone without the damage of permanent dye. The conditioning formula deposits color while keeping hair soft and manageable. It contains no ammonia, no peroxide, and no alcohol, making it gentle on all hair types. The vegan and cruelty-free blend provides a smooth and worry-free coloring experience. Orange and copper shades like Paprika appear strongest on pre-lightened or naturally lighter hair. Always perform a strand test to preview your final result. Each bottle contains 4 Fl Oz, ideal for short to medium-length hair.