TIP-TO-TOE CARE: Baby Dove Fragrance Free Moisture Hypoallergenic Baby Wash gently cleanses baby's hair and skin during bath time; suitable for sensitive skin and gentle enough for newborn care. GENTLE FORMULA: Tear-free and hypoallergenic baby wash and shampoo with a fragrance free formula created without dyes, parabens, sulfates, or phthalates for everyday baby skin care. SKIN MOISTURE SUPPORT: Made with skin-natural nutrients and prebiotic moisture to help replenish moisture and nutrients that baby's skin can lose during bath time; leaves skin soft. BATH TIME ROUTINE: Rich, creamy lather rinses clean and helps leave baby's skin feeling clean, soft, and hydrated; use during daily baby bath time for gentle cleansing from head to toe. SENSITIVE SKIN CARE: Ophthalmologist, dermatologist, and pediatrician tested, this safety-tested formula provides ultra-gentle care for baby's sensitive skin; suitable for newborns and made to bring comfort and care to every baby bath routine.