Fearless Disruption is not just for the Apples, Amazons, and Teslas of the world, and Keegan is here to prove it. True business transformation—the revolutionary changes that enable a company to outpace its competitors and innovate rapidly to attain exponential growth—is achievable by every business if they have the right formula for successful scalability and sustainability and the fortitude, commitment, and fearlessness to see the journey through. In Dare to Disrupt , Keegan opens his transformational playbook and shares his formula for transformational success. A formula based on eight foundational pillars developed over his more than twenty years as a transformational leader. Leadership - Culture - People - Systems - Intelligence (IQ) - Emotional Intelligence (EQ) - Flexibility - Fearlessness It was Keegan and his team’s unwavering commitment to these Eight Transformational Pillars that enabled Merchants Fleet to seize the opportunity to disrupt the fleet industry and set the business on a wildly successful transformational journey. A journey that catapulted Merchants Fleet from eighth in the industry to fourth in four years with an increase in assets from $500 million to over $2.5 billion. With Dare to Disrupt , you have the formula for transformational business growth at your fingertips. So, what are you waiting for? Ready, set, transform! “ Dare to Disrupt is your go-to guide to master the foundational tenets of success.” Readers’ Favorite “Executive guru Keegan (author of The FUD Factor ) offers a path to professional victories through disruption in this pragmatic business guide.” BookLife by Publishers Weekly “An illuminating business book, Dare to Disrupt charts a course for corporate innovation.” Foreword Clarion Reviews “A guide to transforming a business (and possibly entire industries) via disruption.” Kirkus Reviews “A thought-provoking story of how to transform businesses. Will help any business leader think about how they can outperform their market.” — Jonah Berger Professor, The Wharton School, Penn; Author of Contagious, Invisible Influence, Catalyst, & Magic Words “ Dare to Disrupt outlines the rise and fall of businesses with lessons learned from both. In a fun and engaging format, Keegan intertwines storytelling with sage business advice. This book will leave you feeling inspired to take on your next business adventure, with the toolkit to know how to get started, and the skills to level up and disrupt your next venture.” — Sasha DiGiulian Professional Climber, Founder & CEO of Send Bars “Making my way through Dare to Disrupt , I was delighted to discover many lessons of leadership, general management and innovation that I’ve discursively observed through the years but struggled to articulate as the clear principles of a framework. In Dare to Disrupt , Brendan presents business transformation as an epistemology—of leadership, learning, growth and disruption. For seasoned business executives, Brendan does the hard work for you: he reflects (deeply!), structures, clarifies and distills—leaving the reader with a narrative playbook for transformation and success.” — Rafael Mason Managing Director, Bain Capital “A great book that serves as a valuable reminder to take a long-range view of your business and a constant review of your competition. Brendan’s books always prompt the reader to be on your toes, prepared to adapt and never fear transformation.” — Richard Dean Chief Executive Officer & Team Principal, United Autosports “I was a guest on The Fearless Leadership podcast, and I knew immediately that Brendan was an innovator. Dare to Disrupt is a practical, actionable playbook that empowers readers that are willing to make the full commitment to transform themselves into an effective disruptor.” — Alan Stein, Jr. Author of Raise Your Game " Dare to Disrupt by Brendan P. Keegan is a transformative and insightful read that delves into the core principles of organizational change. Keegan outlines the 8 Pillars of Transformation in a clear and concise manner, making complex concepts easy to understand through relevant examples and compelling storytelling. As a master at simplifying intricate ideas, Keegan manages to captivate readers of all backgrounds, from new leaders to seasoned executives. His ability to draw from real-world experiences and weave them into the narrative ensures that the book resonates with a wide range of audiences. One of the standouts of Dare to Disrupt is its ability to inspire and motivate readers to take ACTION. Keegan's passion for driving transformative change shines through the pages, leaving readers feeling empowered and eager to implement the strategies outlined. Overall, Dare to Disrupt is a must-read for anyone that has the passion to fail but the faith to succeed!” — Brad Burgess Senior Vice President, Sales & Marketing, Merchants Fleet “I’m someone who is not naturally comfortab