WHAT IT IS: A Waterproof Mascara Designed To Make A Statement With Your Lashes + Stimulate The Growth Of Long, Beautiful Lashes + Encourage Strength With Its Formula At The Same Time. WHAT IT DOES: Using A Blend Of Nourishing Oils + Waxes, Our Team Has Created A Unique Dry-Style Formula That Is Long-Lasting + Waterproof. With Full Coverage + Eye-Friendly Ingredients, You Won’t Look Back. WHY WE LOVE IT: A Vegan + Cruelty Free Formula That Provides Long-Lasting + Waterproof Coverage, Supports Growth And Strength Of Lashes + Low Irritation For Sensitive Eyes. KEY ACTIVES: Harnessing The Magic Of Mamey + Avocado Oils To Regenerate, Strengthen + Kickstart Growth, This Beautiful Vegan Formula Is Built For Brilliant Lashes That Won’t Smudge Or Get Tired. CLEAN QUALITY: Ere Perez Is Proud To Offer Products That Are Vegan, Cruelty-Free, Non-Toxic, Non-GMO + Plastic-Free. Brown is the new black. The world’s first natural waterproof mascara is now available in a rich chocolate brown. Deliver limitless length while strengthening lashes with our best-selling Avocado Waterproof Mascara. Performance and nourishment in one. A buildable, smudge-proof, clump-free, tear-proof, vegan friendly formula, that boosts lash growth - with the power of nourishing mamey and avocado oils. No alcohol, no chemicals and absolutely no harsh synthetics. Only natural waterproof confidence, since 2005.